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Make sugarcane juice available to the world

a startup idea shared by Daniel Menoncin on 02/25/2013

Sugarcane juice available to the world

In some countries, there is a delicious beverage called sugarcane juice and whoever has already tried it, never forgets its flavor. Unlike you may think, it is not unhealthy as the over-processed white sugar as it contains considerable amounts of minerals, vitamins and proteins. However, it has to be consumed right after it is extracted from the sugarcane, and this is why it is not sold in bottles. It is commonly sold in trucks or stands, since it is needed a machine to grind the sugarcane. 

My idea is to make sugarcane juice available to the biggest cities and touristic spots in the world, setting up a franchise business that sells the appropriate equipments and indicates the raw material vendors.

This beverage is popular mainly in Brazil, India, Indonesia, Singapore, Pakistan, Hong Kong, Thailand, China, Caribbean, Egypt. I am sure there is still plenty of market to explore.

, beverage, delicious, juice, Sugarcane

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